How are you connecting with today's consumers?
Sixty-nine percent of the public uses some type of social media, and most use it daily. In fact, roughly three-quarters of Facebook users — and around half of Instagram users — visit these sites at least once a day.*
The Phillips 66, Conoco and 76 brands are active on Twitter, Facebook, YouTube and Instagram. Our branded social media channels have created a two‑way conversation, helping to interact and engage with customers in a direct and responsive way. Using social media, we’ve launched brand advertising campaigns reaching customers across the country.
*Pew Research Center Social Media Fact Sheet, 2017.